At its heart, travel is still very much a people-to-people experience. For today’s designers & architects (and tomorrows) technology must be leveraged to produce elevated, authentic experiences without losing sight of the human connection.
With hotel chains finding new ways to diversify their traditional offering and yet still drive greater revenue, looking outside the box and up to the sky might just be their edge.
Perhaps hotels biggest advantage is being able to own their onsite guest experience, by continuing to invest in features and functionality that can meet or delight their customers. It is thought customer loyalty will continue to grow.
Rooftop bars are hitting the headlines. Rooftops that have traditionally been basic smoking areas or simply an outdoor plant room for throbbing air handling units are now becoming patrons’ favourite places to unwind.
Architects and interior designers are increasingly being given the license and the budgets to create jaw-dropping alfresco spaces that not only activate under-performing (and sometimes forgotten) venue real estate but to also provide another function space option or dining area option. In other words, a new rooftop bar can be as good for a venue’s bottom line as it is for its Instagram feed!
Patron comfort is key to the success of an alfresco space and outdoor heating is essential in maintaining patron comfort year-round. Heating allows patrons to linger longer; heating allows afternoon drinks to segue into snacks and a meal when the cool of the evening might otherwise curtail the enjoyment of a gathering. Cooler months now need not preclude the enjoyment of alfresco eating and drinking.
There are two categories of outdoor heaters, gas and electric, and each has its place and many rooftop venues will combine both. Bromic has an extensive range of both gas and electric heaters for your rooftop.
Larger spaces lend themselves to gas heating. Here’s why:
• They’re more wind resistant.
• They’re highly efficient and radiant.
Bromic’s gas range has a variety of models and mounting options. They’re class leaders in their efficiency.
Bromic’s electric outdoor heating range is renowned for being low profile and versatile. The Bromic electric heaters range from 2kW to 6kW – so matching the heat output to the location and elements is easy. Heaters can be installed on walls or directly onto structures – allowing heat to be positioned where it is needed. The heaters have a fully adjustable heat output – simply use the Bromic dimmer to fine-tune the temperature and optimise your patrons’ comfort.
Whether you’re renovating or embarking on a base-building construction project, venue owners are increasingly relying on Bromic’s design expertise to specify the appropriate rooftop heating plan. Bromic has experienced consultants ready to work with you on the very best heating design right from the planning stage. And when heating is considered early, the results speak for themselves.
Just like Jon Bell from the Portland Business Journal writes the rooftop bar steals the show. This is a perfect example of how to create buzz and re-establish venues in a competitive market, enhancing their value to the owner and its customers.
If you are interested in discussing any of your rooftop projects with our heating specialists, they will be more than happy to help with any questions you may have. Get in touch with our heating specialists via linkedIn, contact us online or send an email to firstname.lastname@example.org
- On June 25, 2018